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Met daarbij de vele updates van de leveranciers op operating system niveau is het van belang snel en adequaat op veranderingen te kunnen reageren. Belangrijk hierbij is om de kwaliteit te handhaven. Dit betekent dat het onderhouden van de app een belangrijk proces is. Als dienstverlener is het belangrijk om goede afspraken te maken met de ap- eigenaar. Deze is immers als opdrachtgever  in de lead om op tijd een nieuwe versie te initiëren. Hoe zien we samen de inrichting van deze onderbelichte uitdaging! By Leendert Versluijs   Round table 2: App ontwikkeling binnen de Overheid vanuit het Mobile Competence Center Belastingdienst (burger en medewerker) 6 tot 9 Apps tegelijk in ontwikkeling binnen en vanuit de Overheid (Aangifte App, DigiD App, BerichtenBox App, maar ook Douane Fysiek Toezicht) op basis van een agile werkwijze. Hoe blijf je dan kwaliteit leveren in ontwikkeling en onderhoud van Apps. Dit houdt in dat wij werken met kleine teams waarin ontwikkelaars en gebruikers samen werken aan een product, onder leiding van en Product Owner vanuit de business (opdrachtgever). Ons uitgangspunt hierbij dat we mobiele “native” apps ontwikkelen, dat wil zeggen dat we hierdoor gebruik kunnen maken van de maximale mogelijkheden van het device voor de platformen iOS (Apple) en Android. De vraag is blijft dit de juiste werkwijze? By Jeroen Dijkgraaf [post_title] => 4 Round tables: Enterprise apps and Goverment [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => round-table-enterprise-apps-and-goverment [to_ping] => [pinged] => [post_modified] => 2020-02-03 09:42:57 [post_modified_gmt] => 2020-02-03 09:42:57 [post_content_filtered] => [post_parent] => 0 [guid] => https://apprilfestival.com/?post_type=session&p=3056 [menu_order] => 0 [post_type] => session [post_mime_type] => [comment_count] => 0 [filter] => raw ) [1] => WP_Post Object ( [ID] => 3032 [post_author] => 1 [post_date] => 2020-01-31 08:25:52 [post_date_gmt] => 2020-01-31 08:25:52 [post_content] => ROUND TABLE 1: Employee participations Finding the right people is one thing, but more and more businesses are becoming concerned with keeping them. Employee participation is an increasingly popular way of binding employees to the company. We give you an overview of the options. By Seb Sueur   ROUND TABLE 2: Subsidies for innovation Does your company carry out development and/or research projects? You can lower your research and development costs with the WBSO. The scheme enables you to pay less wage tax if you develop technically new physical products, physical production processes, or the software for these processes. We also look at the innovation box, offering a substantial credit on the corporate tax. By Pepijn Mutsaerts   ROUND TABLE 3: Privacy & Security for apps  The growing digitization brings organisations new possibilities regarding their business models. More and more organisations, but also individuals, are using apps because of the interesting opportunities they create. These opportunities also bring new threats to both organisations that process personal data, but also to individuals whose personal data is processed. It is therefore very important to take both privacy & security into consideration at an early stage when a new app is being developed. This way, privacy & security can be used as enablers of the app and maybe even as unique selling point, instead of being blockers that come in at a late stage and therefore bring limitations to the app involved. By Ilham Ouajnan [post_title] => 4 Round tables: Apps, law and finance [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => round-table-apps-law-and-finance [to_ping] => [pinged] => [post_modified] => 2020-01-31 08:25:52 [post_modified_gmt] => 2020-01-31 08:25:52 [post_content_filtered] => [post_parent] => 0 [guid] => https://apprilfestival.com/?post_type=session&p=3032 [menu_order] => 0 [post_type] => session [post_mime_type] => [comment_count] => 0 [filter] => raw ) [2] => WP_Post Object ( [ID] => 3025 [post_author] => 1 [post_date] => 2020-01-31 07:51:19 [post_date_gmt] => 2020-01-31 07:51:19 [post_content] => [post_title] => Round table: Revenue Optimisation [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => round-table-revenue-optimisation [to_ping] => [pinged] => [post_modified] => 2020-01-31 07:51:19 [post_modified_gmt] => 2020-01-31 07:51:19 [post_content_filtered] => [post_parent] => 0 [guid] => https://apprilfestival.com/?post_type=session&p=3025 [menu_order] => 0 [post_type] => session [post_mime_type] => [comment_count] => 0 [filter] => raw ) [3] => WP_Post Object ( [ID] => 3024 [post_author] => 1 [post_date] => 2020-01-31 07:50:32 [post_date_gmt] => 2020-01-31 07:50:32 [post_content] => Round table 1: Voice en chat(bots) & new tech within apps The use and adoption of messaging apps and voice interactions such as smart speaker is growing rapidly. During this roundtable we will explore how these are different from apps, wether the are competing platforms and what are the opportunities for you as app developers to combine the best of both worlds? Sharing experiences and asking questions will be at the center of the session. By Marion Mulder Round table 2: A look into the future of innovative technology The Round Table session with Sergey and Bas will be an open discussion on the ever changing field of innovation within the software development sector. What are the new technologies to look out for in the upcoming years? How do I choose the best technologies for my business? Is digitalization avoidable or inevitable? This and many other questions will be discussed and answered at our round table, so make sure you don't miss it! By Sergey Kopanev & Bas van der Meer   [post_title] => 4 Round tables: Voice en chat(bots) & new tech within apps [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => round-table-voice-en-chatbots-new-tech-within-apps [to_ping] => [pinged] => [post_modified] => 2020-01-31 07:50:32 [post_modified_gmt] => 2020-01-31 07:50:32 [post_content_filtered] => [post_parent] => 0 [guid] => https://apprilfestival.com/?post_type=session&p=3024 [menu_order] => 0 [post_type] => session [post_mime_type] => [comment_count] => 0 [filter] => raw ) [4] => WP_Post Object ( [ID] => 3023 [post_author] => 1 [post_date] => 2020-01-31 07:48:13 [post_date_gmt] => 2020-01-31 07:48:13 [post_content] => ROUND TABLE 1: Fail faster Are you curious about Clockwork’s ‘Fail Fast’ approach embraced by a.i. Rabobank, ANWB, Schiphol and the Dutch National Police? How do they figure out what to make (and what not to). What can you learn from them and how can you ‘fail fast’ in your own projects? Please join us for inspiration and a safe space to brainstorm on what experiments you could start with tomorrow. ByJephta Peijs [post_title] => 4 Round tables: Customer Satisfaction [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => round-table-customer-satisfaction [to_ping] => [pinged] => [post_modified] => 2020-01-31 07:48:13 [post_modified_gmt] => 2020-01-31 07:48:13 [post_content_filtered] => [post_parent] => 0 [guid] => https://apprilfestival.com/?post_type=session&p=3023 [menu_order] => 0 [post_type] => session [post_mime_type] => [comment_count] => 0 [filter] => raw ) [5] => WP_Post Object ( [ID] => 3019 [post_author] => 1 [post_date] => 2020-01-31 07:45:28 [post_date_gmt] => 2020-01-31 07:45:28 [post_content] => ROUND TABLE 1: Increasing App Visibility & Rankings in the App Stores through App Store Optimisation While SEO is considered essential for websites, the importance of ASO is less notorious within App Marketing. This session will help show you what to focus on, the significant differences between iOS and Android in regards to the app store algorithms, and how keyword analysis can increase your visibility. By Anastazia Mrozek ROUND TABLE 2: Boost the success of your app marketing through PR! The law of successful advertising An important rule of advertising is that it takes around seven offline and/or online contact moments before you really attract the attention of your target group. These contact moments must also be attractive and interesting, otherwise they will disappear among the many daily stimuli that have no direct value for your target group. Your marketing consequently becomes much more complex and expensive as you try to tempt your target group to consider what you have to offer. And the real value offered by your company / app. By Jennifer Delano ROUND TABLE 3: Breaking through the noise: why we really need to automate The average marketer works with more than 15 ad platforms to manage campaigns and optimize KPIs. It's no surprise that 84% of CEOs are concerned with how data driven decisions are made. Find out how 49% of marketers are adopting automation and getting a leg up on the competition. 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Met daarbij de vele updates van de leveranciers op operating system niveau is het van belang snel en adequaat op veranderingen te kunnen reageren. Belangrijk hierbij is om de kwaliteit te handhaven. Dit betekent dat het onderhouden van de app een belangrijk proces is. Als dienstverlener is het belangrijk om goede afspraken te maken met de ap- eigenaar. Deze is immers als opdrachtgever  in de lead om op tijd een nieuwe versie te initiëren. Hoe zien we samen de inrichting van deze onderbelichte uitdaging! By Leendert Versluijs   Round table 2: App ontwikkeling binnen de Overheid vanuit het Mobile Competence Center Belastingdienst (burger en medewerker) 6 tot 9 Apps tegelijk in ontwikkeling binnen en vanuit de Overheid (Aangifte App, DigiD App, BerichtenBox App, maar ook Douane Fysiek Toezicht) op basis van een agile werkwijze. Hoe blijf je dan kwaliteit leveren in ontwikkeling en onderhoud van Apps. Dit houdt in dat wij werken met kleine teams waarin ontwikkelaars en gebruikers samen werken aan een product, onder leiding van en Product Owner vanuit de business (opdrachtgever). Ons uitgangspunt hierbij dat we mobiele “native” apps ontwikkelen, dat wil zeggen dat we hierdoor gebruik kunnen maken van de maximale mogelijkheden van het device voor de platformen iOS (Apple) en Android. De vraag is blijft dit de juiste werkwijze? 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